Where stronger hair begins. Keplex No 1 Bond Builder rebuilds broken bonds during coloring and bleaching, protecting hair from breakage and damage.

Why you will love it

• Rebuilds broken hair bonds
• Protects through color and bleach
• Reduces breakage and damage
• Salon grade bond care

Key ingredients

• Bond building active complex

How to use

1. Add to your color or bleach mix, or apply to damp hair
2. Process as directed
3. Follow with Keplex No 2

Good for

Color treated, bleached or fragile hair.