Brass, neutralised. Keplex Silver Neutralizing Shampoo uses purple pigments to cancel yellow tones in blonde and silver hair while gently cleansing.

Why you will love it

• Neutralises yellow tones
• Brightens blonde, silver and grey hair
• Gently cleanses
• Keeps tone cool and bright

Key ingredients

• Violet toning pigments

How to use

1. Massage into wet hair
2. Leave 2 to 5 minutes for more toning
3. Rinse well

Good for

Blonde, silver, grey or highlighted hair.